By Susan Sweeney CA
Read or Download 101 Ways to Promote Your Web Site : Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic PDF
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Extra resources for 101 Ways to Promote Your Web Site : Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic
For each and every one of your target markets, you need to determine • Their needs • Their wants • Their expectations. TEAM LinG - Live, Informative, Non-cost and Genuine! Planning Your Web Site 11 For each and every one of your target markets, you should also try to determine an appropriate “WOW” factor. What can you provide for them on your Web site that will WOW them? Your objective should be to exceed the target market’s expectations. Your main target market might be your potential customer, but other target markets might include existing customers, or the media, or those who influence the buying decision for your potential customers, associates, or affiliates.
Using Competitor Sites to Your Advantage One of your Web site’s objectives is to always meet and beat the competition in terms of search engine rankings and Web site content. To do so, you must understand exactly what it is your competition is doing. Take the time to research competitors and compare them on an element-byelement basis. There are a number of ways you can identify your competition online. You can find your competition by conducting searches with the appropriate keywords, seeing which competing Web sites rank highly in the major search engines and directories.
This offer works well TEAM LinG - Live, Informative, Non-cost and Genuine! 5. You can use a Calendar of Events to keep your audience informed of what’s coming up. because you are providing them with great content that is kept current and they are providing you with traffic. If you don’t have the time or inclination to develop your own calendar of events but one would be great content for your site, you might provide a link from your Web site to a calendar you consider top-notch. If you do this, make sure your link opens a new browser window rather than takes the visitor from your site to the referred site.
101 Ways to Promote Your Web Site : Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic by Susan Sweeney CA